Gevalia Coffee was introduced in the year 1853 when a Swedish by the name of Victor Theodor Engwall formed a company devoted solely for coffee. He began looking the world over for new coffee varieties that had not been discovered. At that point of time, Europeans are very enthusiastic about coffee and Engwall saw this as a viable business opportunity.

History Of Gevalia Coffee

When coffee was first introduced into Europe by the Dutch, it becomes an instant hit. It soon reaches to every corner of Europe and by the early 19th century, coffee had become synonymous with Sweden. Victor Engwall who owns an import business in Sweden, got involved with the coffee trade because most of his customers were avid coffee drinkers. His obsession soon grew to finding the best coffee in the world. He began experimenting by mixing different coffee beans and various other roasting techniques to produce a special exclusive coffee blend.

His blend of coffee soon became famous. When King Gustav of Sweden tasted his coffee, he made Gevalia coffee purveyor to His Majesty and the Royal Court of Sweden.

In 1971, the Gevalia Coffee Company became the wholly owned subsidiary of Kraft Foods. Gevalia coffee blends is usually sold via mail-order with their Tassimo coffee maker.

The Many Varieties Of Gevalia Coffee

There's a wide variety of Gevalia Coffee blends to suit each and every different taste and preference. This was the original intent of Victor Theodor Engwall, which is to introduce varieties of coffee blends and variants to the world. As of February 2007, there are approximately 27 different blends of Gevalia Coffee. Their Premium Roast and Blends include:

• Traditional Roast
• Light Roast
• Dark Roast
• Espresso Roast
• French Roast
• Signature Blend
• Breakfast Blend

As the name suggests, this is their top of the line product and well sought after. It uses no less than 6 different Arabica coffee beans imported from Costa Rica, Kenya, Guatemala, Colombia and Brazil.

Gevalia Coffee also features a European Coffeehouse Collection - all inspired by cities or countries coffeehouses. Their current line-up includes:

• Antico Caffé Greco ©: Inspired by the coffeehouses of Rome
• Café De Oriente ©: Inspired by the coffeehouses of Madrid
• Café Le Procope ©: Inspired by the coffeehouses of Paris
• Café Sperl ©: Inspired by the coffehouses of Vienna

Gevalia Coffee also includes several flavored blends like, Amaretto, Chocolate Raspberry, Cinnamon, French Vanilla, Hazelnut, Irish Crème (without alcohol), Mocha and Vanilla Nut. The vast assortment of coffee blends and flavors makes it unique with no equal.

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